FrédéricEscalier.Art director · Graphic designer · Copywriter
Projects / Identity

Setze et Fils

ClientSetze et Fils
SectorFine joinery and cabinetmaking, heritage
DisciplinesIdentity
DeliverablesIdentity, Logotype
Setze et Fils

Context

Three generations of master joiners, and a signature made to measure.

For 40 years, Setze et Fils has crafted bespoke wooden joinery and fine cabinetwork in its Lot-et-Garonne workshop: staircases, panelling, doors, windows, bookcases. Awarded the Entreprise du Patrimoine Vivant label, the firm also restores historic monuments and châteaux across south-west France.

The logo draws on the marks a joiner pencils onto the wood before assembly, showing where each piece goes and which way it faces. The two S shapes sit within them, above bold capitals.

Setze et Fils, visual 01
Setze et Fils, visual 02
Gallery

Setze et Fils

2 visuals · scroll →
Setze et Fils, visual 03
Setze et Fils, visual 04